THE FOUNDING OF PK
Jody founded PeaceKeeper out of a bit too much righteous anger.
Jody is a practitioner of yoga, and has dedicated her life to promoting peace both in the world and her personal life. As a child, Jody found herself searching for something more--something besides the peace her activist parents fought by pitting the "good side" against the "bad side". In her gut, Jody knew that as long as there are sides, there can be no peace.
Jody found more righteous anger in a first marriage, a politically divided nation, and a violent world and decided that she wanted to use Madison Avenue dollars to teach about real collaborative giving. She wanted to foster discussions and raise awareness about real, urgent human rights issues affecting women in all parts of the world.
Jody first wanted to name her company "Revolution Cosmetics" because she thought the world needed a revolution in thinking about what real love was… but another company owned the trademark. Then one night she dreamed about PeaceKeeper. She dreamed that it wasn’t just a cosmetics line: it was a movement. How does a true woman of peace, a real peacekeeper, live? What does she wear? What does she do with her time?
She saw in this dream that women around the world wanted the same thing…and the words which appear on the sides of the lipstick carton appeared: freedom, joy, wisdom, voice, and esteem, in every major language of the world. She saw in this dream borders and flags of nations melting away and women feeding each other’s children instead of fighting for food.
Jody envisioned through this company, women and men learning deep respect for each other. She envisioned no more patriarchy and no more matriarchy, but humanity finally emerging as truly equal.
That is why she named her company Wisdom Says…
Wisdom Says... It is better to be connected than to be right.
Wisdom Says... Humor that demeans is not humor--it is emotional abuse.
Wisdom Says... Sharing my resources with you, in equal portions, fills me up.
Wisdom Says... to love without an agenda – just love.
Wisdom Says your beauty lies not in your looks or wealth but in your humanity, your ethics and your courage to try.